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| Dir : /home/jairosvt/public_html/publicidadaf/lib/max/Delivery/adRender.php |
<?php
/*
+---------------------------------------------------------------------------+
| Revive Adserver |
| http://www.revive-adserver.com |
| |
| Copyright: See the COPYRIGHT.txt file. |
| License: GPLv2 or later, see the LICENSE.txt file. |
+---------------------------------------------------------------------------+
*/
/**
* @package MaxDelivery
* @subpackage ad
*
* This library contains the functions to select and generate the HTML for an ad
*
* The code below makes several references to an "ad-array", this is /almost/ an ad-object, and implements
* the following interface.
*
* Array
* (
* [ad_id] => 123
* [placement_id] => 4
* [active] => t
* [name] => Web Flash (With backup)
* [type] => web
* [contenttype] => swf
* [pluginversion] => 6
* [filename] => banner_468x60.swf
* [imageurl] =>
* [htmltemplate] =>
* [htmlcache] =>
* [width] => 468
* [height] => 60
* [weight] => 1
* [seq] => 0
* [target] => _blank
* [url] => http://www.example.net/landing_page/
* [alt] =>
* [status] =>
* [bannertext] =>
* [adserver] =>
* [block] => 0
* [capping] => 0
* [session_capping] => 0
* [compiledlimitation] =>
* [acl_plugins] =>
* [prepend] =>
* [append] =>
* [bannertype] => 0
* [alt_filename] => backup_banner_468x60.gif
* [alt_imageurl] =>
* [alt_contenttype] => gif
* [campaign_priority] => 5
* [campaign_weight] => 0
* [campaign_companion] => 0
* [priority] => 0.10989010989
* [zoneid] => 567
* [bannerid] => 123
* [storagetype] => web
* [campaignid] => 4
* [zone_companion] =>
* [prepend] =>
* )
*
*/
/**
* This is the code that renders the HTML required to display an ad
*
* @param array $aBanner The array of banner properties for the banner to be rendered
* @param int $zoneId The zone ID of the zone used to select this ad (if zone-selected)
* @param string $source The "source" parameter passed into the adcall
* @param string $target The target attribute for generated <a href> links
* @param string $ct0 The 3rd party click tracking URL to redirect to after logging
* @param boolean $withtext Should "text below banner" be appended to the generated code
* @param string $charset Character set to convert the rendered output into
* @param bookean $logClick Should this click be logged (clicks in admin should not be logged)
* @param boolean $logView Should this view be logged (views in admin should not be logged
* also - 3rd party callback logging should not be logged at view time)
* @param boolean $richMedia Does this invocation method allow for serving 3rd party/html ads
* @param string $loc The "current page" URL
* @param string $referer The "referring page" URL
* @param array $context The context of this ad selection
* - used for companion positioning
* - and excluding banner/campaigns from this ad-call
*
* @return string The HTML to display this ad
*/
function MAX_adRender(&$aBanner, $zoneId=0, $source='', $target='', $ct0='', $withText=false, $charset = '', $logClick=true, $logView=true, $richMedia=true, $loc='', $referer='', &$context = array())
{
$conf = $GLOBALS['_MAX']['CONF'];
// Sanitize these user-inputted variables before passing to the _adRenderX calls
if (empty($target)) {
$target = !empty($aBanner['target']) ? $aBanner['target'] : '_blank';
}
$target = htmlspecialchars($target, ENT_QUOTES);
$source = htmlspecialchars($source, ENT_QUOTES);
$aBanner['bannerContent'] = "";
// Pre adRender hook
OX_Delivery_Common_hook('preAdRender', array(&$aBanner, &$zoneId, &$source, &$ct0, &$withText, &$logClick, &$logView, null, &$richMedia, &$loc, &$referer));
$functionName = _getAdRenderFunction($aBanner, $richMedia);
$code = OX_Delivery_Common_hook('adRender', array(&$aBanner, &$zoneId, &$source, &$ct0, &$withText, &$logClick, &$logView, null, &$richMedia, &$loc, &$referer), $functionName);
// Transform any code
// Get a timestamp
list($usec, $sec) = explode(' ', microtime());
$time = (float)$usec + (float)$sec;
// Get a random number
$random = MAX_getRandomNumber();
global $cookie_random; // Temporary fix to get doubleclick tracking working (Bug # 88)
$cookie_random = $random;
// Get the click URL
$clickUrl = _adRenderBuildClickUrl($aBanner, $zoneId, $source, $ct0, $logClick, true);
// Get URL prefix, stripping the traling slash
$urlPrefix = substr(MAX_commonGetDeliveryUrl(), 0, -1);
$code = str_replace('{clickurl}', $clickUrl, $code); // This step needs to be done separately because {clickurl} can contain {random}...
if (strpos($code, '{logurl}') !== false) {
$logUrl = _adRenderBuildLogURL($aBanner, $zoneId, $source, $loc, $referer, '&');
$code = str_replace('{logurl}', $logUrl, $code); // This step needs to be done separately because {logurl} does contain {random}...
}
if (strpos($code, '{logurl_enc}') !== false) {
$logUrl_enc = urlencode(_adRenderBuildLogURL($aBanner, $zoneId, $source, $loc, $referer, '&'));
$code = str_replace('{logurl_enc}', $logUrl_enc, $code); // This step needs to be done separately because {logurl} does contain {random}...
}
if (strpos($code, '{clickurlparams}')) {
$maxparams = _adRenderBuildParams($aBanner, $zoneId, $source, urlencode($ct0), $logClick, true);
$code = str_replace('{clickurlparams}', $maxparams, $code); // This step needs to be done separately because {clickurlparams} does contain {random}...
}
$search = array('{timestamp}','{random}','{target}','{url_prefix}','{bannerid}','{zoneid}','{source}', '{pageurl}', '{width}', '{height}', '{websiteid}', '{campaignid}', '{advertiserid}', '{referer}');
$locReplace = isset($GLOBALS['loc']) ? $GLOBALS['loc'] : '';
$websiteid = (!empty($aBanner['affiliate_id'])) ? $aBanner['affiliate_id'] : '0';
$replace = array($time, $random, $target, $urlPrefix, $aBanner['ad_id'], $zoneId, $source, urlencode($locReplace), $aBanner['width'], $aBanner['height'], $websiteid, $aBanner['campaign_id'], $aBanner['client_id'], $referer);
preg_match_all('#{(.*?)(_enc)?}#', $code, $macros);
for ($i=0;$i<count($macros[1]);$i++) {
if (!in_array($macros[0][$i], $search) && isset($_REQUEST[$macros[1][$i]])) {
$search[] = $macros[0][$i];
$replace[] = (!empty($macros[2][$i])) ? urlencode(stripslashes($_REQUEST[$macros[1][$i]])) : stripslashes($_REQUEST[$macros[1][$i]]);
}
}
// addUrlParams hook for plugins to add key=value pairs to the log/click URLs
$componentParams = OX_Delivery_Common_hook('addUrlParams', array($aBanner));
if (!empty($componentParams) && is_array($componentParams)) {
foreach ($componentParams as $params) {
if (!empty($params) && is_array($params)) {
foreach ($params as $key => $value) {
$search[] = '{' . $key . '}';
$replace[] = urlencode($value);
}
}
}
}
$code = str_replace($search, $replace, $code);
$clickUrl = str_replace($search, $replace, $clickUrl);
$aBanner['clickUrl'] = $clickUrl;
// Now we can finally replace {clickurl_enc}
if (strpos($code, '{clickurl_enc}') !== false) {
$code = str_replace('{clickurl_enc}', urlencode($clickUrl), $code);
}
$logUrl = _adRenderBuildLogURL($aBanner, $zoneId, $source, $loc, $referer, '&');
$logUrl = str_replace($search, $replace, $logUrl);
$aBanner['logUrl'] = $logUrl;
// Pass over the search / replace patterns
$aBanner['aSearch'] = $search;
$aBanner['aReplace'] = $replace;
// post adRender hook
OX_Delivery_Common_hook('postAdRender', array(&$code, $aBanner, &$context));
// return $code;
return MAX_commonConvertEncoding($code, $charset);
}
/**
* This function builds the HTML to display a 1x1 logging beacon
*
* @param string $logUrl The log URL
* @param string $beaconId The ID of the HTML beacon tag, an underscore plus a random string will be appended
* @param array $userAgent The optional user agent, if null $_SERVER[HTTP_USER_AGENT]
* will be used
* @return string The HTML to show the 1x1 logging beacon
*/
function MAX_adRenderImageBeacon($logUrl, $beaconId = 'beacon', $userAgent = null)
{
if (!isset($userAgent) && isset($_SERVER['HTTP_USER_AGENT'])) {
$userAgent = $_SERVER['HTTP_USER_AGENT'];
}
$beaconId .= '_{random}';
// Add beacon image for logging
if (isset($userAgent) && preg_match("#Mozilla/(1|2|3|4)#", $userAgent)
&& !preg_match("#compatible#", $userAgent)) {
$div = "<layer id='{$beaconId}' width='0' height='0' border='0' visibility='hide'>";
$style = '';
$divEnd = '</layer>';
} else {
$div = "<div id='{$beaconId}' style='position: absolute; left: 0px; top: 0px; visibility: hidden;'>";
$style = " style='width: 0px; height: 0px;'";
$divEnd = '</div>';
}
$beacon = "$div<img src='".htmlspecialchars($logUrl)."' width='0' height='0' alt=''{$style} />{$divEnd}";
return $beacon;
}
/**
* This function builds the HTML code to display an "image" ad (e.g. GIF/JPG/PNG)
*
* @param array $aBanner The ad-array for the ad to render code for
* @param int $zoneId The zone ID of the zone used to select this ad (if zone-selected)
* @param string $source The "source" parameter passed into the adcall
* @param string $ct0 The 3rd party click tracking URL to redirect to after logging
* @param int $withText Should "text below banner" be appended to the generated code
* @param bookean $logClick Should this click be logged (clicks in admin should not be logged)
* @param boolean $logView Should this view be logged (views in admin should not be logged
* also - 3rd party callback logging should not be logged at view time)
* @param boolean $useAlt Should the backup file be used for this code
* @param boolean $richMedia Does this invocation method allow for serving 3rd party/html ads
* @param string $loc The "current page" URL
* @param string $referer The "referring page" URL
* @param boolean $useAppend Should any appended code appended to the banner be output?
*
* @return string The HTML to display this ad
*/
function _adRenderImage(&$aBanner, $zoneId=0, $source='', $ct0='', $withText=false, $logClick=true, $logView=true, $useAlt=false, $richMedia=true, $loc='', $referer='', $context=array(), $useAppend=true)
{
$conf = $GLOBALS['_MAX']['CONF'];
$aBanner['bannerContent'] = $imageUrl = _adRenderBuildFileUrl($aBanner, $useAlt);
if (!$richMedia) {
return _adRenderBuildFileUrl($aBanner, $useAlt);
}
$prepend = (!empty($aBanner['prepend']) && $useAppend) ? $aBanner['prepend'] : '';
$append = (!empty($aBanner['append']) && $useAppend) ? $aBanner['append'] : '';
// Create the anchor tag..
$clickUrl = _adRenderBuildClickUrl($aBanner, $zoneId, $source, $ct0, $logClick);
if (!empty($clickUrl)) { // There is a link
$status = _adRenderBuildStatusCode($aBanner);
//$target = !empty($aBanner['target']) ? $aBanner['target'] : '_blank';
$clickTag = "<a href='$clickUrl' target='{target}'$status>";
$clickTagEnd = '</a>';
} else {
$clickTag = '';
$clickTagEnd = '';
}
// Create the image tag..
if (!empty($imageUrl)) {
$imgStatus = empty($clickTag) && !empty($status) ? $status : '';
$width = !empty($aBanner['width']) ? $aBanner['width'] : 0;
$height = !empty($aBanner['height']) ? $aBanner['height'] : 0;
$alt = !empty($aBanner['alt']) ? htmlspecialchars($aBanner['alt'], ENT_QUOTES) : '';
$imageTag = "$clickTag<img src='$imageUrl' width='$width' height='$height' alt='$alt' title='$alt' border='0'$imgStatus />$clickTagEnd";
} else {
$imageTag = '';
}
// Get the text below the banner
$bannerText = $withText && !empty($aBanner['bannertext']) ? "<br />$clickTag" . htmlspecialchars($aBanner['bannertext'], ENT_QUOTES) . "$clickTagEnd" : '';
// Get the image beacon...
$beaconTag = ($logView && $conf['logging']['adImpressions']) ? _adRenderImageBeacon($aBanner, $zoneId, $source, $loc, $referer) : '';
return $prepend . $imageTag . $bannerText . $beaconTag . $append;
}
/**
* This function generates the code to show a "flash" ad
*
* @param array $aBanner The ad-array for the ad to render code for
* @param int $zoneId The zone ID of the zone used to select this ad (if zone-selected)
* @param string $source The "source" parameter passed into the adcall
* @param string $ct0 The 3rd party click tracking URL to redirect to after logging
* @param int $withText Should "text below banner" be appended to the generated code
* @param bookean $logClick Should this click be logged (clicks in admin should not be logged)
* @param boolean $logView Should this view be logged (views in admin should not be logged
* also - 3rd party callback logging should not be logged at view time)
* @param boolean $richMedia Does this invocation method allow for serving 3rd party/html ads
* @param string $loc The "current page" URL
* @param string $referer The "referring page" URL
*
* @return string The HTML to display this ad
*/
function _adRenderFlash(&$aBanner, $zoneId=0, $source='', $ct0='', $withText=false, $logClick=true, $logView=true, $useAlt=false, $richMedia=true, $loc='', $referer='', $context=array())
{
$conf = $GLOBALS['_MAX']['CONF'];
$prepend = !empty($aBanner['prepend']) ? $aBanner['prepend'] : '';
$append = !empty($aBanner['append']) ? $aBanner['append'] : '';
$width = !empty($aBanner['width']) ? $aBanner['width'] : 0;
$height = !empty($aBanner['height']) ? $aBanner['height'] : 0;
$pluginVersion = !empty($aBanner['pluginversion']) ? _adRenderGetRealPluginVersion($aBanner['pluginversion']) : '4';
$logURL = _adRenderBuildLogURL($aBanner, $zoneId, $source, $loc, $referer, '&');
if (!empty($aBanner['alt_filename']) || !empty($aBanner['alt_imageurl'])) {
$altImageAdCode = _adRenderImage($aBanner, $zoneId, $source, $ct0, false, $logClick, false, true, true, $loc, $referer, false);
$fallBackLogURL = _adRenderBuildLogURL($aBanner, $zoneId, $source, $loc, $referer, '&', true);
} else {
$alt = !empty($aBanner['alt']) ? htmlspecialchars($aBanner['alt'], ENT_QUOTES) : '';
$altImageAdCode = "<img src='" . _adRenderBuildImageUrlPrefix() . '/1x1.gif' . "' alt='".$alt."' title='".$alt."' border='0' />";
if ($zoneId) {
// Log a blank impression instead
$fallBackLogURL = _adRenderBuildLogURL(array(
'ad_id' => 0,
'placement_id' => 0,
), $zoneId, $source, $loc, $referer, '&', true);
} else {
// No zone, skip logging
$fallBackLogURL = false;
}
}
// Create the anchor tag..
$clickUrl = _adRenderBuildClickUrl($aBanner, $zoneId, $source, $ct0, $logClick);
if (!empty($clickUrl)) { // There is a link
$status = _adRenderBuildStatusCode($aBanner);
$target = !empty($aBanner['target']) ? $aBanner['target'] : '_blank';
$swfParams = array('clickTARGET' => $target, 'clickTAG' => $clickUrl);
$clickTag = "<a href='$clickUrl' target='$target'$status>";
$clickTagEnd = '</a>';
} else {
$swfParams = array();
$clickTag = '';
$clickTagEnd = '';
}
if (!empty($aBanner['parameters'])) {
$aAdParams = unserialize($aBanner['parameters']);
if (isset($aAdParams['swf']) && is_array($aAdParams['swf'])) {
// Converted SWF file, use paramters content
$swfParams = array();
$aBannerSwf = $aBanner;
// Set the flag to let _adRenderBuildClickUrl know that we're not using clickTAG
$aBannerSwf['noClickTag'] = true;
foreach ($aAdParams['swf'] as $iKey => $aSwf) {
$aBannerSwf['url'] = $aSwf['link'];
$swfParams["alink{$iKey}"] = _adRenderBuildClickUrl($aBannerSwf, $zoneId, $source, $ct0, $logClick);
$swfParams["atar{$iKey}"] = $aSwf['tar'];
}
}
}
$fileUrl = _adRenderBuildFileUrl($aBanner, false);
$id = 'rv_swf_{random}';
$swfId = (!empty($aBanner['alt']) ? $aBanner['alt'] : 'Advertisement');
$swfId = 'id-' . preg_replace('/[a-z0-1]+/', '', strtolower($swfId));
$code = "
<div id='{$id}' style='display: inline;'>$altImageAdCode</div>
<script type='text/javascript'><!--/"."/ <![CDATA[
var ox_swf = new FlashObject('{$fileUrl}', '{$swfId}', '{$width}', '{$height}', '{$pluginVersion}');\n";
foreach ($swfParams as $key => $value) {
// URL encode the value, but leave any Openads "magic macros" unescaped to allow substitution
$code .= " ox_swf.addVariable('{$key}', '" . preg_replace('#%7B(.*?)%7D#', '{$1}', urlencode($value)) . "');\n";
}
if (!empty($aBanner['transparent'])) {
$code .= " ox_swf.addParam('wmode','transparent');\n";
} else {
$code .= " ox_swf.addParam('wmode','opaque');\n";
}
$code .= " ox_swf.addParam('allowScriptAccess','always');\n";
if ($logView && $conf['logging']['adImpressions']) {
// Only render the log beacon if the user has the minumum required flash player version
// Otherwise log a fallback impression (if there is a fallback creative configured)
$code .= " ox_swf.write('{$id}', ".json_encode($logURL).", ".json_encode($fallBackLogURL).");\n";
} else {
$code .= " ox_swf.write('{$id}');\n";
}
$code .= "/"."/ ]]> --></script>";
if ($fallBackLogURL) {
$code .= '<noscript>' . _adRenderImageBeacon($aBanner, $zoneId, $source, $loc, $referer, $fallBackLogURL) . '</noscript>';
}
$bannerText = $withText && !empty($aBanner['bannertext']) ? "<br />{$clickTag}{$aBanner['bannertext']}{$clickTagEnd}" : '';
return $prepend . $code . $bannerText . $append;
}
/**
* This function generates the code to show an "HTML" ad (usually 3rd party adserver code)
*
* @param array $aBanner The ad-array for the ad to render code for
* @param int $zoneId The zone ID of the zone used to select this ad (if zone-selected)
* @param string $source The "source" parameter passed into the adcall
* @param string $ct0 The 3rd party click tracking URL to redirect to after logging
* @param int $withText Should "text below banner" be appended to the generated code
* @param bookean $logClick Should this click be logged (clicks in admin should not be logged)
* @param boolean $logView Should this view be logged (views in admin should not be logged
* also - 3rd party callback logging should not be logged at view time)
* @param boolean $useAlt Should the backup file be used for this code
* @param boolean $richMedia Does this invocation method allow for serving 3rd party/html ads
* @param string $loc The "current page" URL
* @param string $referer The "referring page" URL
*
* @return string The HTML to display this ad
*/
function _adRenderHtml(&$aBanner, $zoneId=0, $source='', $ct0='', $withText=false, $logClick=true, $logView=true, $useAlt=false, $richMedia=true, $loc='', $referer='', $context=array())
{
// This is a wrapper to the "parent" bannerTypeHtml function
$aConf = $GLOBALS['_MAX']['CONF'];
if (!function_exists('Plugin_BannerTypeHtml_delivery_adRender')) {
@include LIB_PATH . '/Extension/bannerTypeHtml/bannerTypeHtmlDelivery.php';
}
return Plugin_BannerTypeHtml_delivery_adRender($aBanner, $zoneId, $source, $ct0, $withText, $logClick, $logView, $useAlt, $richMedia, $loc, $referer);
}
/**
* This function generates the code to show a "text" ad
*
* @param array $aBanner The ad-array for the ad to render code for
* @param int $zoneId The zone ID of the zone used to select this ad (if zone-selected)
* @param string $source The "source" parameter passed into the adcall
* @param string $ct0 The 3rd party click tracking URL to redirect to after logging
* @param int $withText Should "text below banner" be appended to the generated code
* @param bookean $logClick Should this click be logged (clicks in admin should not be logged)
* @param boolean $logView Should this view be logged (views in admin should not be logged
* also - 3rd party callback logging should not be logged at view time)
* @param boolean $useAlt Should the backup file be used for this code
* @param boolean $richMedia Does this invocation method allow for serving 3rd party/html ads
* @param string $loc The "current page" URL
* @param string $referer The "referring page" URL
*
* @return string The HTML to display this ad
*/
function _adRenderText(&$aBanner, $zoneId=0, $source='', $ct0='', $withText=false, $logClick=true, $logView=true, $useAlt=false, $richMedia=false, $loc='', $referer='', $context=array())
{
// This is a wrapper to the "parent" bannerTypeHtml function
$aConf = $GLOBALS['_MAX']['CONF'];
if (!function_exists('Plugin_BannerTypeText_delivery_adRender')) {
@include LIB_PATH . '/Extension/bannerTypeText/bannerTypeTextDelivery.php';
}
return Plugin_BannerTypeText_delivery_adRender($aBanner, $zoneId, $source, $ct0, $withText, $logClick, $logView, $useAlt, $richMedia, $loc, $referer);
}
/**
* This method builds the URL to an uploaded creative.
*
* @param array $aBanner The ad-array for the ad to render code for
* @param boolean $useAlt Should the backup file be used for this code
* @param string $params Any additional parameters that should be passed to the creative
* @return string The URL to the creative
*/
function _adRenderBuildFileUrl($aBanner, $useAlt = false, $params = '')
{
$conf = $GLOBALS['_MAX']['CONF'];
$fileUrl = '';
if ($aBanner['type'] == 'url') {
$fileUrl = $useAlt ? $aBanner['alt_imageurl'] : $aBanner['imageurl'];
if (!empty($params)) {
$fileUrl .= "?{$params}";
}
} else {
$fileName = $useAlt ? $aBanner['alt_filename'] : $aBanner['filename'];
$params = !empty($params) ? $params : '';
if (!empty($fileName)) {
if ($aBanner['type'] == 'web') {
$fileUrl = _adRenderBuildImageUrlPrefix() . "/{$fileName}";
if (!empty($params)) {
$fileUrl .= "?{$params}";
}
} elseif ($aBanner['type'] == 'sql') {
$fileUrl = MAX_commonGetDeliveryUrl($conf['file']['image']) . "?filename={$fileName}&contenttype={$aBanner['contenttype']}";
if (!empty($params)) {
$fileUrl .= "&{$params}";
}
}
}
}
return $fileUrl;
}
/**
* This function gets the server address and path for local images
*
* @return string The URL to access the images folder
*/
function _adRenderBuildImageUrlPrefix()
{
$conf = $GLOBALS['_MAX']['CONF'];
return $GLOBALS['_MAX']['SSL_REQUEST'] ? 'https://' . $conf['webpath']['imagesSSL'] : 'http://' . $conf['webpath']['images'];
}
/**
* This function builds the URL to the logging beacon
*
* @param array $aBanner The ad-array for the ad to render code for
* @param int $zoneId The zone ID of the zone used to select this ad (if zone-selected)
* @param string $source The "source" parameter passed into the adcall
* @param string $loc The "current page" URL
* @param string $referer The "referring page" URL
* @param string $amp The seperator to use for joining parameters (& is XHTML compliant
* for when writing out to a page, & is necessary when redirecting directly
* @return string The logging beacon URL
*/
function _adRenderBuildLogURL($aBanner, $zoneId = 0, $source = '', $loc = '', $referer = '', $amp = '&', $fallBack = false)
{
$conf = $GLOBALS['_MAX']['CONF'];
// If there is an OpenX->OpenX internal redirect, log both zones information
$delimiter = $GLOBALS['_MAX']['MAX_DELIVERY_MULTIPLE_DELIMITER'];
$logLastAction = (!empty($aBanner['viewwindow']) && !empty($aBanner['tracker_status'])) ? '1' : '';
if (!empty($GLOBALS['_MAX']['adChain'])) {
foreach ($GLOBALS['_MAX']['adChain'] as $index => $ad) {
$aBanner['ad_id'] .= $delimiter . $ad['ad_id'];
$aBanner['placement_id'] .= $delimiter . $ad['placement_id'];
$zoneId .= $delimiter . $ad['zoneid'];
$aBanner['block_ad'] .= $delimiter . $ad['block_ad'];
$aBanner['cap_ad'] .= $delimiter . $ad['cap_ad'];
$aBanner['session_cap_ad'] .= $delimiter . $ad['session_cap_ad'];
$aBanner['block_campaign'] .= $delimiter . $ad['block_campaign'];
$aBanner['cap_campaign'] .= $delimiter . $ad['cap_campaign'];
$aBanner['session_cap_campaign'] .= $delimiter . $ad['session_cap_campaign'];
$aBanner['block_zone'] .= $delimiter . $ad['block_zone'];
$aBanner['cap_zone'] .= $delimiter . $ad['cap_zone'];
$aBanner['session_cap_zone'] .= $delimiter . $ad['session_cap_zone'];
$logLastAction .= $delimiter . (!empty($ad['viewwindow']) && !empty($ad['tracker_status'])) ? '1' : '0';
}
}
$url = MAX_commonGetDeliveryUrl($conf['file']['log']);
$url .= "?" . $conf['var']['adId'] . "=" . $aBanner['ad_id'];
$url .= $amp . $conf['var']['campaignId'] . "=" . $aBanner['placement_id'];
$url .= $amp . $conf['var']['zoneId'] . "=" . $zoneId;
if (!empty($source)) $url .= $amp . $conf['var']['channel'] . "=" . $source;
if (!empty($aBanner['block_ad'])) $url .= $amp . $conf['var']['blockAd'] . "=" . $aBanner['block_ad'];
if (!empty($aBanner['cap_ad'])) $url .= $amp . $conf['var']['capAd'] . "=" . $aBanner['cap_ad'];
if (!empty($aBanner['session_cap_ad'])) $url .= $amp . $conf['var']['sessionCapAd'] . "=" . $aBanner['session_cap_ad'];
if (!empty($aBanner['block_campaign'])) $url .= $amp . $conf['var']['blockCampaign'] . "=" . $aBanner['block_campaign'];
if (!empty($aBanner['cap_campaign'])) $url .= $amp . $conf['var']['capCampaign'] . "=" . $aBanner['cap_campaign'];
if (!empty($aBanner['session_cap_campaign'])) $url .= $amp . $conf['var']['sessionCapCampaign'] . "=" . $aBanner['session_cap_campaign'];
if (!empty($aBanner['block_zone'])) $url .= $amp . $conf['var']['blockZone'] . "=" . $aBanner['block_zone'];
if (!empty($aBanner['cap_zone'])) $url .= $amp . $conf['var']['capZone'] . "=" . $aBanner['cap_zone'];
if (!empty($aBanner['session_cap_zone'])) $url .= $amp . $conf['var']['sessionCapZone'] . "=" . $aBanner['session_cap_zone'];
if (!empty($logLastAction)) $url .= $amp . $conf['var']['lastView'] . "=" . $logLastAction;
if (!empty($loc)) $url .= $amp . "loc=" . urlencode($loc);
if (!empty($referer)) $url .= $amp . "referer=" . urlencode($referer);
if (!empty($fallBack)) $url .= $amp . $conf['var']['fallBack'] . '=1';
$url .= $amp . "cb={random}";
// addUrlParams hook for plugins to add key=value pairs to the log/click URLs
$componentParams = OX_Delivery_Common_hook('addUrlParams', array($aBanner));
if (!empty($componentParams) && is_array($componentParams)) {
foreach ($componentParams as $params) {
if (!empty($params) && is_array($params)) {
foreach ($params as $key => $value) {
$url .= $amp . urlencode($key) . '=' . urlencode($value);
}
}
}
}
return $url;
}
/**
* This function builds the HTML to display the 1x1 logging beacon
*
* @param array $aBanner The ad-array for the ad to render code for
* @param int $zoneId The zone ID of the zone used to select this ad (if zone-selected)
* @param string $source The "source" parameter passed into the adcall
* @param string $loc The "current page" URL
* @param string $referer The "referring page" URL
* @param string $logUrl The log URL, if empty, it will be generated automatically (default)
*
* @return string The HTML to show the 1x1 logging beacon
*/
function _adRenderImageBeacon($aBanner, $zoneId = 0, $source = '', $loc = '', $referer = '', $logUrl = '')
{
if (empty($logUrl)) {
$logUrl = _adRenderBuildLogURL($aBanner, $zoneId, $source, $loc, $referer, '&');
}
return MAX_adRenderImageBeacon($logUrl);
}
/**
* This function builds the custom params string (the params string uses a custom delimiter to avoid problems
* when passing in plain (non-url encoded) destination URLs
*
* @param array $aBanner The ad-array for the ad to render code for
* @param int $zoneId The zone ID of the zone used to select this ad (if zone-selected)
* @param string $source The "source" parameter passed into the adcall
* @param string $ct0 The 3rd party click tracking URL to redirect to after logging
* @param bookean $logClick Should this click be logged (clicks in admin should not be logged)
* @param boolean $overrideDest Should the URL from the banner override a passed in destination?
*
* @return string The params string
*/
function _adRenderBuildParams($aBanner, $zoneId=0, $source='', $ct0='', $logClick=true, $overrideDest=false)
{
// HACK - sometimes $aBanner has the banner ID as bannerid, and others it is ad_id. This needs
// to be sorted in all parts of the application to reference ad_id rather than bannerid.
if (isset($aBanner['ad_id']) && empty($aBanner['bannerid'])) {
$aBanner['bannerid'] = $aBanner['ad_id'];
}
$conf = $GLOBALS['_MAX']['CONF'];
$delimiter = $GLOBALS['_MAX']['MAX_DELIVERY_MULTIPLE_DELIMITER'];
$logLastClick = (!empty($aBanner['clickwindow'])) ? '1' : '';
// If there is an OpenX->OpenX internal redirect, log both zones information
if (!empty($GLOBALS['_MAX']['adChain'])) {
foreach ($GLOBALS['_MAX']['adChain'] as $index => $ad) {
$aBanner['bannerid'] .= $delimiter . $ad['bannerid'];
$aBanner['placement_id'] .= $delimiter . $ad['placement_id'];
$zoneId .= $delimiter . $ad['zoneid'];
$logLastClick .= (!empty($aBanner['clickwindow'])) ? '1' : '0';
}
}
$maxparams = '';
if (!empty($aBanner['url']) || $overrideDest) {
// There is a link
$del = $conf['delivery']['ctDelimiter'];
$delnum = strlen($del);
$random = "{$del}{$conf['var']['cacheBuster']}={random}";
$bannerId = !empty($aBanner['bannerid']) ? "{$del}{$conf['var']['adId']}={$aBanner['bannerid']}" : '';
$zoneId = "{$del}{$conf['var']['zoneId']}={$zoneId}";
$source = !empty($source) ? "{$del}source=" . urlencode($source) : '';
$log = $logClick ? '' : "{$del}{$conf['var']['logClick']}=no";
// Determine the destination
$dest = !empty($aBanner['url']) ? $aBanner['url'] : '';
// If the passed in a ct0= value that is not a valid URL (simple checking), then ignore it
if (!empty($ct0) && strtolower(substr($ct0, 0, 4)) == 'http') {
// Append and urlencode, but allow magic macros
$dest = $ct0.preg_replace('/%7B(.*?)%7D/', '{$1}', urlencode($dest));
}
// Urlencode, but allow magic macros
$dest = preg_replace('/%7B(.*?)%7D/', '{$1}', urlencode($dest));
$maxdest = "{$del}{$conf['var']['dest']}={$dest}";
$log .= (!empty($logLastClick)) ? $del . $conf['var']['lastClick'] . '=' . $logLastClick : '';
$maxparams = $delnum . $bannerId . $zoneId . $source . $log . $random;
// addUrlParams hook for plugins to add key=value pairs to the log/click URLs
$componentParams = OX_Delivery_Common_hook('addUrlParams', array($aBanner));
if (!empty($componentParams) && is_array($componentParams)) {
foreach ($componentParams as $params) {
if (!empty($params) && is_array($params)) {
foreach ($params as $key => $value) {
$maxparams .= $del . urlencode($key) . '=' . urlencode($value);
}
}
}
}
$maxparams .= $maxdest;
}
return $maxparams;
}
/**
* This function builds the Click through URL for this ad
*
* @param array $aBanner The ad-array for the ad to render code for
* @param int $zoneId The zone ID of the zone used to select this ad (if zone-selected)
* @param string $source The "source" parameter passed into the adcall
* @param string $ct0 The 3rd party click tracking URL to redirect to after logging
* @param bookean $logClick Should this click be logged (clicks in admin should not be logged)
* @param boolean $overrideDest Should the URL from the banner override a passed in destination?
*
* @return string The click URL
*/
function _adRenderBuildClickUrl($aBanner, $zoneId=0, $source='', $ct0='', $logClick=true, $overrideDest=false)
{
$conf = $GLOBALS['_MAX']['CONF'];
$clickUrl = '';
if (is_string($logClick)) {
$clickUrl = $logClick;
} elseif (!empty($aBanner['url']) || $overrideDest) {
$clickUrl = MAX_commonGetDeliveryUrl($conf['file']['click']) . '?' . $conf['var']['params'] . '=' . _adRenderBuildParams($aBanner, $zoneId, $source, $ct0, $logClick, true);
}
return $clickUrl;
}
/**
* Generate the Javascript onMouseOver self.status code to attempt to set the browser status bar text
* Note: Most modern browsers prevent this feature
*
* @param array $aBanner The ad-array for the ad to generate status code for
* @return string The
*/
function _adRenderBuildStatusCode($aBanner)
{
return !empty($aBanner['status']) ? " onmouseover=\"self.status='" . addslashes($aBanner['status']) . "'; return true;\" onmouseout=\"self.status=''; return true;\"" : '';
}
/**
* Calculate the minimum plugin version required to display a file with
* a certain SWF version. Until version 10, all that was needed was a plugin
* with a matching major version, but until version 23 SWF and plugin
* versions were following a "custom" scheme involving minor versions too.
*
* For more info:
* http://sleepydesign.blogspot.it/2012/04/flash-swf-version-meaning.html
* http://blogs.adobe.com/flashplayer/2013/11/new-version-numbering-2.html
*
* @param int $swfVersion
* @return string
*/
function _adRenderGetRealPluginVersion($swfVersion)
{
if ($swfVersion <= 10) {
// SWF and plugin major matching
$pluginVersion = $swfVersion;
} elseif ($swfVersion >= 23) {
// No weird versioning anymore... at last, thanks Adobe! ;)
$pluginVersion = $swfVersion - 11;
} elseif ($swfVersion == 11 || $swfVersion == 12) {
// SWF11 -> 10.2, SWF12 -> 10.3
$pluginVersion = 10 + ($swfVersion - 9) / 10;
} elseif ($swfVersion >= 13 && $swfVersion <= 22) {
// SWF13 -> 11.0 until SWF22 -> 11.9
$pluginVersion = 11 + ($swfVersion - 13) / 10;
}
return (string)$pluginVersion;
}
function _getAdRenderFunction($aBanner, $richMedia = true)
{
$functionName = false;
if (!empty($aBanner['ext_bannertype'])) {
return OX_Delivery_Common_getFunctionFromComponentIdentifier($aBanner['ext_bannertype'], 'adRender');
} else {
switch ($aBanner['contenttype']) {
case 'gif' :
case 'jpeg' :
case 'png' :
$functionName = '_adRenderImage';
break;
case 'swf' :
if ($richMedia) {
$functionName = '_adRenderFlash';
} else {
$functionName = '_adRenderImage';
}
break;
case 'txt' :
$functionName = '_adRenderText';
break;
default :
switch ($aBanner['type']) {
case 'html' :
$functionName = '_adRenderHtml';
break;
case 'url' : // External banner without a recognised content type - assume image...
$functionName = '_adRenderImage';
break;
case 'txt' :
$functionName = '_adRenderText';
break;
default:
$functionName = '_adRenderHtml';
break;
}
break;
}
}
return $functionName;
}
?>